Man Capital is part of the Mansour Group, which is a global, family-owned conglomerate. The Group has invested in companies such as McDonald’s, Caterpillar, Facebook and Spotify. You can learn about their history in this animated timeline video.
We filmed and edited this video on behalf of SandisonPay. (SandisonPay is a digital marketing agency in Hampshire.) The agency were creating a new website for Man Capital, and one of their requirements was a company promotional video. Having worked with us before, they selected Southpoint Films as their video partner for this project.
We filmed this video on location at Man Capital’s offices in Knightsbridge, London. It features an interview with Mr Mohamed Mansour, Founder and Chairman of the firm. It also includes footage of the Man Capital team in action.
Videos like these are a great way of adding a “face” to a business. Interviews with key members of staff build rapport and trust with website visitors. This was especially important for Man Capital, which is a family business.
After filming, we worked closely with SandisonPay and the rest of the Mansour marketing team to refine the message of the video. A few revisions later, the video was ready to go. It was featured prominently on the homepage during the new website’s launch.
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