Southpoint Films
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Southampton

Office & Studio Facility

61 - 65 High Street
Totton
Southampton,
SO40 9HL
United Kingdom

London

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+44 (0) 800 009 6982
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Customer Testimonials
Bespoke Video Production Services

Customer testimonials and reviews are an excellent way to provide social validation for your products and services. By capturing customer testimonials on video, your prospects will gain a far better insight into how people feel about your business. Rather than simply reading what your customers have to say, they’ll be able to see and hear their energy and enthusiasm.

Additionally, a video of your customers sharing their thoughts is far more authentic than a written review. After all, text is easy to write, but getting an genuine customer to take the time out of their day to speak about your business on camera speaks volumes in and of itself.

A strong video testimonial delivers a tremendous sales and marketing impact, regardless of whether the testimonial is a standalone video or part of a broader promotional film. Want to know more about how a customer testimonial video could benefit your business? Get in touch

 

Examples

 
Carswell Gould
 
Industrial Cleaning Equipment (ICE)
 
The PM Channel

Producing Great Customer Testimonials

Lights, camera, action!

One of the biggest challenges with asking your customers to give a testimonial on camera is asking your customers to appear on, well, camera.

For many, this can be a daunting task. To ease their nerves we’ve prepared a number of resources to help people like your customers prepare for their time in front of the lens – including this video on how to appear natural on camera.

It also helps that the team at Southpoint Films are nothing but professional and will do all it takes to make your customers feel calm, confident and at ease during the filming process, ensuring that everyone involved comes across in the best light.


Customer Testimonial Video

Testimonial or case study?

A customer testimonial video can be anything from a short, 30 second “vox pop”, to a full length interview that has been meticulously planned, prepared and scripted in advance to make sure all key points are covered.

In our experience, shorter testimonials are often used as part of a wider promotional video, or as brief excerpts to be shared on social media.

Longer testimonials are usually turned into standalone case study videos, demonstrating how a specific product, service or project benefitted the customer, with contextual footage and archive photos demonstrating key points the customer is making. They are often short promotional videos in their own right.


Maximising value with a video strategy

We realise that the time and cost involved with obtaining a great customer testimonial on video can be substantial. There’s the cost of your time, your customer’s time, and – of course – the cost of hiring a video production company to film it for you.

Therefore, when we’re filming customer testimonials on behalf of our clients, we look at every way we can use that footage to your benefit.

Whether it’s a case of asking a few broader questions during an interview to create “evergreen” content for future use, or simply looking at the different ways that the footage can be shared online, our mission is to make sure that your videos are effective and meet your goals.

Find out more about how we create video strategies


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Taking your first steps with video

Video doesn’t have to be a challenge.

Forward-thinking businesses can use video in all sorts of innovative ways, including giving customers a taste of their product, providing useful support information to existing customers, or creating stunning promotional videos that can be shared online, played at business exhibitions and shown during presentations.

Get in touch
 
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